Quick Tips For Performing Keyword Research

Anytime you curate website content, online marketing material, or text that will be placed online—you must ensure it is properly infused with trending keywords. Keyword research strategies have changed drastically in the past few years, meaning that the ways in which you approach your research must also be adjusted. Below are a few quick tips you can turn to when searching for new keywords to optimize your website.

Variations and Abbreviations:-

When it comes to identifying the most effective industry keywords, start with generic keywords—but since generic industry phrases and words are highly competitive, try out a few variations. Also incorporate relevant abbreviations, even text-speak. This goes beyond conjugating the same word in a variety of ways. For example:

- A popular keyword for cats and dogs on Instagram is “furbaby”.

- Relevant abbreviations such as “pay per click” or “PPC”.

- Add an “s”, such as “flower” and “flowers”.

- Unofficial words, such as using “pawesome” instead of “awesome” when talking about animals.

- Global spelling such as “utilize” or “utilise”.

- Break up appropriate words, such as “body shop” or “bodyshop”.

Hashtags As Keywords:-

There are two ways you can utilize hashtags as keywords:

1. Actually add a “#” in front of your keywords—if in content, do this sparingly. 
2. Head to Twitter or Instagram to search trending keywords, to be added to social media posts or to serve as inspiration for your keyword research.

Ask A Question Your Readers Are Likely To Ask:-

While you don’t want to overdo it with a “question” approach to keywords, ask the questions that your readers are likely to ask when typing into—or speaking into their search engine. These questions make excellent headings, and sometimes work for titles.

Search engine optimization is constantly evolving, and it is our goal to keep you apprised. Whether you are researching keywords for website content, blog posts, off page optimization—or any other method of online marketing, the tips above will help. Better yet, leave the keyword research to us!

Source :- http://www.unlimitedexposure.com/basic-digital-marketing/349-quick-tips-for-performing-keyword-research.html

Will Wearable Technology Replace Smart Phones And Cell Phones?

We live in a day and age where it is hard to imagine leaving home without your smartphone, so it’s might be hard to imagine that smartphones may one day soon be replaced with more advanced technology—and if not replaced, not as necessary as they are today.

Dual Purpose Devices :-

As smart phones continue to get larger, it is clear that their primary role is no longer for making and receiving phone calls—instead for surfing the web, texting, social media, email, and other methods of electronic communication. Since tools like Skype make it possible to take and receive phone calls on devices other than a phone, notebooks could feasibly replace smartphones.

Hands-Free Electronics :-

Mobile wallets, Internet connected cars, and smart watches aim to lighten your load, and make hands-free electronics management easier than ever. Wearable technology may not be growing at the adoption rate imagined, but if your phone forwards to your car, or is worn on your wrist—there is little worry about leaving it behind.

Voice Control And Artificial Intelligence :-

Bluetooth technology and the Internet of things, makes it easy to forward phones to linked devices. Combine this with voice control technology, and the emerging artificial intelligence and virtual technology—and it is easy to imagine that we are only at the tip of the technology iceberg. In fact, artificial intelligence aims to replace many of our physical electronics—like computer screens.

It’s Still Too Early To Tell :-

As an SEO company in Toronto, it is our job to stay up-to-date with emerging technology that may impact the way we market your business. With mobile electronics playing a primary role in how we browse the web, a shift to wearables could affect our local SEO services and overall website package offerings.

It is still too early to tell which direction wearable technology will take us in next, but it is certain that some major technological advances are on the way.

Source :- https://www.linkedin.com/pulse/wearable-technology-replace-smart-phones-cell-ben-ramedani